Are You An Established Expert, Author, Consultant, Coach, Service Provider or Influencer?
We built The “Vision In the Vineyards” Experience as a white glove, fast track system to all of the above.
It’s not fair (and probably slowing down your growth potential) that you’ve felt overwhelmed and at times dread the work ahead to build, or refresh, your Expert Brand and make sure it’s effectively running online.
We’ve been in your shoes. We had a successful brick and mortar business and successful coaching and consulting Brands before solidifying our online Brands.
What we didn’t have...was the business systemized. We didn’t have our coaching packaged into a scalable business model or the systems and back end operations running on autopilot (truly evergreen) so we could get time back in our day.
But after investing a decade, and over a million dollars in piecing together the Expert Industries best practices into a simple step-by-step process, we have been able to strategically map out all the necessary actions and assets an online Expert Brand needs to hit 6, 7 or even 8 figures…
And while we can’t guarantee any financial results (because all businesses, niches, Audiences and Entrepreneurs are different); we do guarantee that you’ll have built of all the necessary elements, assets, offers and funnels needed for a fully operational online business in 12 months or less so you can scale your business and create the life of your dreams.
The Vision In The Vineyards Experience is an invite only concierge coaching program for established Experts who are ready to invest in building their online Brand and product suite. It’s a 12 month easy to follow coaching program that consists of a private 2.5 day full immersion retreat, followed by having a team and coaches assist you in building, launching or refreshing your Brand, courses, services and marketing.
We created this program for the expert that wants 3 things:
The speed to get it done this year.
The convenience of having a team take care of the tech, funnels and operational set up.
The support of coaching, mentors and a step-by-step system to build a premium Brand.
What would it be worth for you…
Admittedly, V&V is not cheap because we give our students VIP white glove service and we hold your hand every step of the way.
As a Vision In The Vineyards Client, you’ll get a dedicated Client Concierge who will help manage your project and hold you accountable to ‘get it done!’. (We have two levels of Concierge service based upon how fast you are looking to go!)
As busy and successful business owners, we can all use our feet held to the fire, we can all use timelines, deadlines and milestones that help us accomplish what’s needed.
Our Client Concierge and consulting will help break your project down into 4 Phases of Project Management so you’re sure to get your Brand, systems, operations and automation knocked out this year!
This is an exclusive feature of our 5 Phase System that is not available to anyone else.
BEFORE: Here's what we have our V&V Students prep for before they attend.
DURING: Want to know what the experience is like? Check this out.
AFTER: Discover what happens after the live 2 1/2 day event.
Choose Your Personal Dining Experience, Enjoy Private Time and Space to Create, Get Inspired Overlooking Beautiful Vineyards.
Our system is based off years of trial and error (hundreds of students have gone through the process to help us get it just right for you). We suggest you follow it in the exact order we’ve laid it out to get maximum results as efficiently as possible. (There is customization of this plan based upon where your Brand is).
Our 5 Phase System all revolves around you creating a Signature System that practically sells itself, frees your time and gets you the lifestyle you're after.
The very first thing we do is separate you from the crowded market by transforming your service into a SIGNATURE SYSTEM.
You’ll do this by tapping into our Online Brand Accelerator and Audience Attraction Planner courses...
(BTW, each major milestone you must hit we’ve broken out into its own course so you always feel a sense of momentum and completion)...
Your Signature System serves as your GPS to guide you through building something as complex as your online boutique brand.
Once you lock down a solid 1st pass of your SIGNATURE SYSTEM, you leverage that to create a unique signature brand and authentic marketing message. This cuts through the noise and builds an audience of IDEAL prospects. People who…fall into the Holy Trinity of Ideal Prospects
In this phase, you’ll build:
Once in place, we use it as a sounding board to create your signature “cash flow” offer. This is your signature system bundled up in an online course and coaching program.
Then we actually sell that offer before you’re finished creating the product…
That way, instead of “guessing’ what the market wants, wasting months creating it, and praying that you got it right…
You get PAID before you create your product. So when you get to work on creating your product, you already have it done.
So, here we’re going to do a couple things…
Once we know what the market WANTS…(because we’ve researched the audience and asked them…)
We sell it to them via a BETA version of your offer.
Meaning, we build it out and create the content as we go. And we get you paid before creating the system.This dramatically reduces risk.
Now, you might be thinking, is that tacky to sell an unbuilt thing?
Is it offputting to my customers?
Is it unprofessional?
The truth is, it’s the exact opposite…
Because they enrolled in your BETA (Focus Group) offer, you’re promising them even MORE support…
And because you’re building as you go, you have a tighter feedback loop between what you’re putting out and what your client actually needs
Which means you get real-time feedback to help you improve and amplify the quality of your content...
To sell this, we need 3 things:
We do this by tapping into the step-by-step training within the Online Business Accelerator and Brand Clarity Planner courses…
Marketing-wise, we will deploy a step-by-step system to launch monthly Virtual Workshops within a FB group, and on social media, so you can build your authority and funnel prospects to calls...
So, instead of crafting a course you don’t know will sell (or even work), or doing a bunch of cold outreach…
We get people contacting you, hopping on YOUR calendar, joining your list, subscribing to your channels, attending your free trainings and of course, listening to your message, because they want what you offer…
And because they are your ideal audience and see you as the authority
By the time they get on the phone or to opt-in to your list they’re already…
So, instead of you having to convince them…
You just qualify them to make sure they’re a good fit for you. Make sense?
At this point, you’re seeing cashflow and have only focused on needle moving actions so all your hard work will get you measurable financial results.
And once built (which will only take about 4-8 weeks), we AUTOMATE the entire process…
After you get some sales of the BETA ‘Focus Group’ version of your ‘Cashflow Offer’, you’re ready to move to the next phase where you’ll focus on 4 important goals…
#1 - Automate growing your list and running ads (which you’ll get step-by-step instructions on how to efficiently do within the List Grow Fast-Track planner)
#2 - Automate your sales call process, we walk you through every step (including the tech set up) in our Focus Group Fast Track planner.
#3 - Automate and Streamline your coaching. After a few rounds of running your Focus Group you will have received the critical feedback to tighten up your signature system, shoot high quality videos and set the program up as an online course, run monthly group coaching calls, -- all so you have an ‘evergreen’ version of your cashflow offer that is mostly hands off (so your time is freed).
#4 - Optimize your sales process (and build a webinar) with the Sales Automation Fast-Track so you can remove yourself from the sales process and,again, free up more of your time.
Once this is all built out, you’ll have systems in place so your actual time coaching and creating content is down to 5-10 hours a week TOPS.
And we even set you up with the foundations to remove yourself from the fulfillment entirely.
When we developed the Visionary Planner System, we wanted to avoid the piece-meal process that all the other ‘gurus’ follow. That’s why we’ll have you build using specific tools like Kajabi. This way you can follow along with our step-by-step instructions...think of it like a ‘paint by numbers’ where everything is spelled out...templates, checklists, you name it.
We took all the guesswork out so you can build a 1st pass of your brand ASAP. We want you to hit cashflow so that funds the rest of your brand’s growth. In other words, you’ll focus on what matters instead of staying stuck in ‘random’.
At this point, our students aim to have built a solid 6 figure boutique home based business. But they don’t yet have a rock-solid business.
What needs to happen next, and what makes our Visionary Planner system so powerful is LEVERAGE. This is what will give you a BUSINESS, not another job!
Before we shift to Phase 4, does this all make sense?
So, we built your Cashflow Offer and made it evergreen. It’s now earning you a solid income, systemized the delivery and giving you some time to enjoy life.
...now it’s time to scale.
At this point, we focus on 3 things, and 3 things only…
So we do this a couple ways…
First, we continue to leverage the audience you already have to scale your appointment volume…
Second, we tap into cold traffic sources to widen your market…
These could be anything from…
Whatever makes sense for your offer, your market and you, specifically.
Third, we leverage your signature system to multiply your offer into 3 additional revenue streams thanks to our Offer Multiplier process.
This is a system that is unique to The Visionary Planner, no other coaching program teaches it.
We do this without wasting any time, energy, and effort creating a new product. So you can instantly generate more sales and revenue through the work you’ve already done.
Think of your Signature System as a giant pie. You will use the Offer Multiplier to cut that pie into different slices you can sell independently. This lets you take your Signature System and sell it off in different price categories to hit a larger segment of your market. Since you already dialed in your System and proven your offer (and gotten amazing case studies), breaking up your Cashflow Offer into 3 other offers (and creating marketing for them) is super simple.
Now you have the foundation to scale to $50k-$100k/m or more.
At a certain point, there’s only so many sales calls you can take…
So, this is where we build a marketing team, sales team, etc.
That way your business runs as a machine, on its own, INDEPENDENT of your time…
Now you’re finally in that extraordinary position to work ON your business, not IN your business
So if YOU go on vacation, your business doesn’t go on vacation. Or if you’re sick, your business isn’t ‘off’.
This is where you finally have the cash flow and time to focus on things like
And so on.
Your business is finally the VEHICLE to produce the massive income, impact and freedom you want for yourself and your family…
You’re probably already running a business, so having to manage such a vast project as building 4 products, your site and your visual branding can be the straw that breaks the camel’s back.
That’s why we’ll build all the tech out so it’s never something that needs to keep you up at night.
Our designers will create a slick logo, pick your Brand colors and fonts, and package it all together into a ‘Lookbook’ so your Brand always looks consistent.
Website, blog (including publishing videos and blog content),
After you submit the requested assets, our team will build your Lead Magnet, marketing funnel and revise your social media account’s artwork. This funnel is what lets you start to grow your list and build up an Audience you can launch to.
We’ll build you a Sales Call Funnel that helps free your time up. Here you’ll be able to start booking sales calls so you can sell the high-priced ‘Cash-Flow’ offer we’ll have you build. This is where you can finally launch and (after dialing in your sales process), start to cashflow.
You'll have a dedicated Project Manager to make sure you hit all your deadlines and are 100% clear on what to focus on. This includes having a monthly 'touch base' call so we can keep your brand build moving forward.
If tech and graphics are something you’d rather avoid (and not the best use or you, or your staff’s time), then why not hand all the headaches over to us?
Our 'ELITE' Level, also has us create the following:
Since every business is different, and every Visionary is at a different stage of business growth, our system is fully adjustable to you.
We’ll assess where you’re at, then get to work helping you accomplish whatever action step will give you the most immediate, measurable results.
Due to overwhelming demand, we've added the Elite Level so our team can build out ALL the products/marketing systems our 5 Phase System will show you how to create. If you want a complete, white-glove service, then ask about Elite on your call with us. Spots are limited to 3 businesses a year due to the massive volume of work and project management required.
Elite level includes everything in the Visionary Level, plus:
In order to reduce complications with technology and different platforms, you must be willing to utilize Kajabi and Active Campaign as platforms. (We can consult you on how to migrate your current email lists over to these new platforms.)
Since every business is different, we'll customize our 5 Phase System to your needs. Click the drop down to see a suggested timeline for an already successful offline business.
Limited To 12 Clients A Year!
Limited To 3 Clients A Year!
VIP Daily Email Access and Text Accessibility
Email Automation Set Up
High Ticket Course Build Out
High Ticket Webinar Build Out
Have The Confidence And Connection With Two Coaches Who Are Invested In Your Vision.
Escape from your usual day so you can release your creativity. You will come to a place of quiet beauty to jog your brain to think differently and unleash the Brand inside you.
Let your story flow as we help you define and refine the brand message that aligns with your true vision.
You may know what to do, you may even see what is possible...but taking your knowledge and what you've learned and laying it out for the world to buy can have you feeling paralyzed.
In 2.5 days you will map out the curriculums, product suite and funnels that will consistently get your clients results so you can serve the mission inside your heart.
Let your story come out as we help you define and refine the story of how your Brand is going to serve the world.
Take your experiences and let them infuse your Brand, courses and message until you go from concept to polished brand.
We'd love to speak to you about enrolling in Vision In The Vineyard. Just set a time and day that works best for you in the calendar below. Then click the 'submit' button.
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Vito and Anna La Fata here, and for years we never thought we’d have the time and capacity to be the present parents and spouses because we worked so much.
In an effort to build our Brands online to get the freedom and impact we were after...
We tried all the usual stuff to start up our Expert Brands…
As luck would have it, we met our Visionary Planner co-founder Mike.
Mike was a hollywood guy (he was an effects genius on some classic movies like Harry Potter, Ironman and Lord of the Rings). What that means is he has the uncanny ability to take complex projects and break them down in manageable action steps.
He helped us to build our Brands by showing us the backend systems and operations that free up your time.
Within 3 years, we’d created a 7 figure coaching business online, bought our dream home and planted our vineyard!
And now we are finally free to grow the family, marriage and businesses we’d always wanted.
Our lives are completely different from the days of working around the clock, or having to open and close the gym everyday.
Since discovering how to build Brands to work from home and create the freedom lifestyle…
...Our Mission and Vision is to help every expert live their daily dream experience by having an at-home and online business that gives them freedom living, or what we like to see as “opt-ing into an extraordinary life and rising up as a Visionary”!
So that’s why we will teach you in our 5 Phase Visionary Planner System so you can utilize this proven process to quickly build a Brand in the right order and with all the necessary moving parts to have an evergreen business.
Since time is money, (and none of us are getting any younger), why not be smart with your time and money and tap into a proven process?
And do it in a beautiful surrounding!
This is the magic key that unlocks the door of your Vision!
A few years back on a trip in Cabo, doing Visionary work with a great mentor, Brendon Burchard, we discovered the power, clarity and creativity that being in gorgeous mind opening spaces can deliver.
It was on that trip beside the ocean that we birthed the “Vision In the Vineyard” experience because we were away from our everyday norm, we allowed our minds to open, creativity and energy to flow, and allowed the power of a new surrounding to unleash the next level for our Brand!
You can too!
What makes our promise that your Vision will be revealed in the vineyard, is the fact that we remove you from your everyday…the kids, the noise, the routine, the demands, the office, the house, etc...
...and instead of a board room, conference room, or just an online course, we place you amongst our gardens, with your own private casita, flowers, vines growing, the sound of fountains, infinity pool, firebowls, whiteboards, and a powerful duo of visionary coaches helping you see your Brand from every angle!
This shakes up your normal thinking and fires up the neurons and synapses to spark new ideas, see and feel things in new ways so you can create the next level of your Brand!
Don't just take our word for it, hear from other entrepreneurs who invested 2.5 days at Vision in the Vineyards. We can't wait to feature you here as well.
"There are so many things out there that are marketed to the professional that make you cynical, make you skeptical, make you think, hey it's just another offer...
Vito is a real genuine person. Someone that's not looking just to rifle money out of your pocket...
He's a guy that has a passion for continuing a legacy and that legacy is helping others find success like he did."
"I would say for anybody that's on the fence, really ask yourselves one question, ‘do I want to build a business?’ Or do I wanna keep fluttering around with hoping that I'm gonna build a business?’
And if the answer is ‘I wanna build a business’, then you should no longer be on the fence. You should have already said yes."
"Being able to take everything you know and put that in the right sequence . . . that’s a huge support and help and I needed that..."
"Coming out to Vision in the Vineyards was mind blowing... "
"My favorite part is . . . it felt like 4 days. Not 2 1/2. But it felt like 4 full robust days of fun, and play, and learn, and challenge, and good food, and good friendship, and power.."
"When you come to someone’s home it’s a very different feeling, now your part of the family, you're breaking bread, and they are opening their home to you..."
"I’m leaving here with my brand totally established, my product suite locked down and I know exactly what I’m supposed to do when I get home... "
"I would highly recommend Vision In the Vineyards to anybody who's looking to get clarity around their brand, around that message, and creating that framework…to get to that next level fast..."
"I highly recommend this program to anyone who's really interested in taking their brand seriously and moving from a brick-and-mortar brand to an online brand..."
"I would recommend Vision In The Vineyard…whether you are at your beginning stages or, where I am at - a seven figure business…and you're just looking to keep growing so you can make more impact. It’s stretched my mind and really revealed that next level of creativity."
"When I thought about coming to this, I was quite hesitant because I've done other programs. I spent a lot of money in other programs…I am not disappointed...I’d encourage you to invest in yourself…and speed up the process of developing your brand and your clarity."
If you want to know more, including if this system and process will work for you, then book a call time. We’re here to answer all your questions so you can confidently decide if this is the right investment for you.
Immediately after you join us, you’ll get an Orientation Call so we can walk you through our system and let you know our call schedules. You’ll also get 24/7 access to the Learning Portal which is full of all the step-by-step action steps you need to take. Then in about 2 weeks you’ll have your Vision Call with one of our coaches. Here we’ll assess your goals and business plan to make sure you’re headed in the right direction.
Then you’ll dive into assessing your Audience and also book your 2.5 day retreat with Vito and Anna. Immediately after that we’ll start working on your visual branding (logos, colors and fonts).
Then you’ll proceed to move through our system and submit us assets so we can handle your tech. Our most proactive clients are able to launch their high-priced Cash-Flow Offer within the 1st 6 months of starting with us, assuming they don’t deviate from the plan.
Of course! Our system is a series of the ‘Expert’ Industries ‘best practices’. So these are timeless strategies and marketing principles that work online, and also off when it comes to selling information and offering ‘do it yourself’ or ‘done-with-you’ solutions to help clients solve problems. Past clients have said the business building and marketing principles they learn inside The Visionary Planner have helped boost revenue inside their brick and mortar shops.