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Visionary Blog

Discover how to build a business you can be proud of!

Desires

 If you want your business to succeed, you need to understand and even feel the Desires of your target market. First of all, don’t think of them as a ‘target’: they’re your Audience. You can’t connect with a target, but you can connect with an Audience.  

Beyond that, if you haven't really thought about what your Audience wants, then you're guessing. By doing that, they aren't going to be drawn to you, and the bottom line? You're not going to make any money. Let’s take a look at how to climb into the ‘heads’ of your Audience and understand what drives them, and how you can use that knowledge to your advantage.  

 

The ‘Disney Problem’

So here's a big problem for Disneyland. How do they manage all the Desires of 50,000 Guests daily? Well, they group them into buckets. They don't just talk to everybody the exact same way; they don't assume that grandpa and grandma want to go on the thrilling, looping...

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7 Steps To Build A Profitable Sales Funnel & Website

marketing funnel website Mar 05, 2019

Welcome to Part 2 in a trilogy of articles on how to create a Brand that lets you P.L.A.Y.  In this article you're going to learn how to plan out your Brand’s assets, such as website, social media channels and marketing funnel.

P.L.A.Y. lets you:

  1. Create Passive Income so you can make money with minimal effort.
  2. Enjoy the Lifestyle your Brand’s profits provide.
  3. Build your Authority so you can leave your mark in the world.
  4. Do what You’re really passionate about so you feel fulfilled every day.

If you’re wanting to create a Brand around yourself, a creative Vision you have or your expertise, you’re going to love what you’re about to discover… 

Now, before we venture forth, let me introduce myself… 

My name is Mike L. Murphy and I’m the co-creator of the Visionary Planner.  I'll be your guide through the treacherous world of getting your business online, and creating a gorgeous website that helps sell your...

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