THE BLOG
Communication 101: The Art of Getting Your Voice Heard
body language
communication
goals
leader
productive
storytelling
Oct 29, 2019
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The art of communication skills is next of kin to leadership. In other words, a great Leader is an outstanding Communicator - and vice-versa. So if you’d like to start delivering your message more ef...
Understand Your Audience by tapping into their Desires
80/20 rule
audience
audience path
brand
desires
education and entertainment based marketing
education based marketing
emotions
giving value
keyword research
marketing
marketing funnel
problem
solution
specific
storytelling
target
Oct 09, 2019
If you want your business to succeed, you need to understand and even feel the Desires of your target market. First of all, don’t think of them as a ‘target’: they’re your Audience. You can’t connect...
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